
Dedication
I stay focused on goals with full commitment, pushing myself to deliver consistently and exceed expectations.

Smart Work
I look for efficient, intelligent solutions, using tools and insights to work with purpose and clarity.

Collaboration
I value shared success, listening and contributing openly to build trust and team strength.

Technology
I embrace new technology to improve, innovate, and confidently stay ahead in a fast-changing digital world.

I Build Systems That Scale and Empower
I'm a strategic thinker who blends creativity, logic, and technology to deliver systems that don’t just work — they evolve. With a passion for e-commerce and digital innovation, I focus on building scalable solutions that elevate user experiences and drive results.
I thrive in collaborative environments, where dedication, smart work, and adaptability fuel success.
Name
Age
Occupation
Son Nguyen
29 Years
Business Analyst
Phone
Email
Nationality
+84 55 90 68 242
mail@tuanson.io
Vietnamese

Son Nguyen
Transforming Vision
Into Action
My Recent Works
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I make insights talk and strategies walk
From market trends to performance data, I translate numbers into narratives and ideas into action. Whether it's boosting campaigns or solving business bottlenecks, I turn insights into outcomes that move the needle.
Years of
Experience
Total
Clients
Projects
Completed
Sectors
Worked In

Awards & Achivements

Outstanding Student
2018
National Economics University
Hanoi, Vietnam
Outstanding Student Award for exceptional leadership and active contribution to school-wide events and extracurricular activities.
My Experience
Hands-on experience across marketing, supply chain, and media, with a proven ability to translate data into strategy, drive execution, and deliver measurable results in both local and international contexts.
Senior Marketing Specialist
An Phu Homes ( 2024 - 2025 )
Developed digital marketing strategies for residential real estate, targeting both end-users and investors. Applied data insights to plan and execute cross-platform campaigns, drive lead generation, and improve customer engagement.
Supply Chain Orchestrator
Borgesius Rotterdam ( 2021 - 2022 )
Oversaw e-commerce fulfillment and logistics for Albert Heijn’s distribution network. Focused on performance improvement, last-mile delivery, and data-backed logistics during high-demand seasons.
Editor
Autodaily ( 2018 - 2019 )
Led content and communications for top automotive brands in Vietnam via YouTube and digital PR. Focused on audience growth, brand positioning, and performance-driven storytelling.
My Education
Earned a Master of Arts in Management and pursued further studies in supply chain management as part of my ongoing commitment to growth and lifelong learning in business.
Masters of Science in International Supply Chain Management
Rotterdam Business School ( 2023 - 2024 )
Explored key areas of global logistics, procurement, and operations strategy through practical coursework, case studies, and international collaboration.
Master of Arts in Management
University of Greenwich ( 2019 - 2021 )
Built a solid foundation in leadership and strategy, with hands-on experience through case studies and international group projects.
Bachelor of Arts in Business Management
University of Sunderland ( 2017 - 2018 )
Built strong skills in management, strategic thinking, and cross-cultural collaboration through hands-on projects and international classroom experience.
BTEC Higher National Diploma in Business (Marketing)
National Economics University ( 2014 - 2017)
Gained practical knowledge in marketing, branding, and consumer behavior through project-based learning, team collaboration, and real-world case studies.

Growing Over Times
Over the years, I’ve continuously expanded my skills across strategy, marketing, and operations—combining data, creativity, and collaboration to deliver meaningful results. My growth reflects a commitment to lifelong learning and adapting in a fast-changing digital landscape.
Strategic Marketing
Market & Competitor Research
Content Strategy
Project Coordination
CRM & Automation Tools
Data & Performance Analysis
What I offer

Marketing Strategy
Crafting data-driven marketing plans that align with business goals and deliver measurable results across digital channels.

Market Research & Insights
Conducting deep competitive analysis and customer research to inform positioning, content, and product decisions.

Content & Campaign Planning
Developing high-converting content and performance-focused campaigns tailored for e-commerce, tech, and real estate sectors.

Strategic Consulting
Helping brands clarify their value, identify opportunities, and turn insight into scalable action.

What People Say

Exceptionally responsive and detail-oriented. Delivered high-quality design work quickly and exactly to brief, with excellent communication throughout. Edits were handled promptly and professionally. Highly recommended for any creative project.
Amelie Pinault,
Amelie Pinault, LLC
Excellent communication throughout. Delivered exactly as requested — ahead of deadline and with great attention to detail. A pleasure to work with!
Pamela Griffin,
Jet2.com
Delivered sharp, insightful marketing research with clear strategic direction. The analysis was well-structured, actionable, and exceeded expectations. A go-to for data-driven strategy work.
Siva Krishna,
Wingstop UK

Let's Start A New Project
Location
46 Yen Son, Chuc Son, Chuong My, Hanoi
Phone
+84 55 90 68 242Email
mail@tuanson.io
Recent Blog


Business Insights with
Structural Equation Modeling
- Analytics
- March 25, 2025
- 0 Comments
Structural Equation Modeling (SEM) is a powerful tool for businesses seeking to understand complex relationships between factors like customer satisfaction, brand loyalty, and employee engagement. Unlike traditional methods, SEM handles latent variables and accounts for measurement error—making your analysis more accurate.From marketing and management to finance and operations, SEM helps model both direct and indirect effects, test mediation and moderation, and evaluate fit with precision. Whether you're exploring consumer behavior or operational efficiency, SEM turns data into actionable strategy.


